Smart TV offers a collection of online services and entertainment via TVs, bringing branded, interactive content into consumers' living rooms. A wide collection of Smart TV Apps are available in the App Gallery where consumers can browse and select their favorite Smart TV Apps to interact with or watch.

Favorites will be placed on the Smart TV homepage to make them better accessible for consumers. For ease of navigation, Smart TV apps are divided into a variety of categories, such as lifestyle, video, entertainment, news, and E-commerce.